How To Use Power Of Facebook In Affiliate Marketing
When you look at Facebook from a few years back, you would see it as a typical social networking site that has great features to keep you connected with your friends. The service provided a great interface in looking for long lost friends and relatives and later grew into an addictive service when they introduced web applications and games. As a result, millions of people started pouring in Facebook’s database.
This caused many advertisers, companies, and marketers to shift to Facebook in hopes of getting the people’s attention. Even Google acknowledges Facebook as a tough competitor in the advertisement market and that is why affiliate marketers are coming up with all sorts of tips to promote their business and offerings just by using Facebook. You should know how to use the social networking giant to your advantage because many companies are slowly taking the plunge.
Create your Own Facebook Page
Many companies are creating Facebook pages to attract attention. A Facebook page lets you separate yourself as a marketer from the company itself so people can focus entirely on the things that matter most which are the products and services. Think of making a Facebook page as making another profile but Facebook pages have special features such as the ability to customize the landing page and having its own “Like” button for popularity purposes. Getting people to “Like” that page is important if you want to give your page a vanity url so you can promote the Facebook page rather than the affiliate link.
Each Facebook page has its own wall and you can optionally add sections that contain html code making it more flexible. Simply place your affiliate link in a visible spot and you can use any advertising methods to promote. Once you have lots of people liking the page, you will find it to be very easy to post updates since posting in walls appear in their home pages too.
Right Way To Use Facebook Tags
Tagging is a great way to get attention quickly but so many advertisers and ordinary people alike use this method to the point that people get annoyed. Tagging involves uploading an image and placing names on the picture so the picture appears in their profile pictures as well. This makes the picture spread further and the idea is to put an attractive image such as a poster or banner.
Tag the people who are very interested with your affiliate company and place the affiliate link in the image description. You can also ask each individual’s permission regarding tagging so your reputation as a marketer isn’t ruined.
Facebook is constantly evolving as it continues to develop new and exciting ways to keep people in touch and let people share information a lot easier than other web services. If you are unsure where to start, observe what the other affiliate marketers are doing. There are plenty of these people roaming around Facebook on a daily basis just to spread the word.
Use the available tools like Facebook Creator, which can help you to succeed in your Facebook marketing campaigns.
Related articles
- Facebook’s Paul Adams To Marketers: If You Want Bigger Ads, You’re Doing It Wrong (techcrunch.com)
- Social Media is a Requirement (hightalk.net)
- Tested Ideas To Ramp Up Your Affiliate Marketing (boldstate.com)
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
Here is a quick on page SEO tip for everyone. You need to make sure that advertisements do not make up the majority of your web page as it is viewed when a user first lands on it.
Everyone knows that the primary real estate for sales is the upper left hand corner or upper center of the web page. But a lot of Affiliate Marketers like to fill that with a big, often preyy or stylish, advertisement. And some people like to load it with every ad possible!
The problem is that combined with the Logo and menus often takes up the entire “Above the fold” space of your web page.
Google, and most readers, want to be able to read the first paragraph or so of o=content to make sure thiey are on the right website and page. If they have to hunt thru ads for the content they aren’t happy and neither is the big “G”!
So Google is going to start ranking those pages LESS then pages that have more content above the fold!
Make sure your readers see content that is meaningful when they land on your page !
Mark